Eric Shuff

I’ve worked in a variety of roles with many organizations including Amazon, Ticketmaster, Nashville Predators, and The Tennessean. This experience spans a wide variety of skillsets: from product planning, design, management, and development to ad creation, Shopify customization, and branding consultation.

Skillset

Product Design
Product Management
Design Systems and Libraries
Front-End Development

Certifications

Certified Scrum Alliance Product Owner
AWS Cloud Practitioner

Work History

Senior Product Designer

Dozen Software 2016-present

Leading design initiatives across multiple client projects to help solve business problems through product discovery, management, visual design, and front-end development. Projects range from small startups to larger enterprise products that span thousands of daily users.

Designer and Developer

Freelance 2010-present

Freelance often takes on many different shapes – from design and development to apparel design to fundraise for non-profits. Always willing to take on new challenges.

Sr. Web and UX Designer

Rockhouse Partners 2014-2016

Led product and UX strategies across hundreds of event and venue websites connected to proprietary ticketing platforms that served millions of customers.

UX Specialist

cj Advertising 2011-2014

Designed, developed and monitored client websites to achieve and surpass conversion goals using research and data to remove UX barriers. Conversion goals during my time increased an average of 90% across all clients.

Social Media Coordinator

Nashville Predators 2010-2011

Along with social media engagement duties, the role included various design and site upgrade assignments to help better integrate social media into the team’s site UX.

Designer

The Tennessean 2007-2010

Print design role that transitioned into an interactive designer role to help better the site’s UX and create various one-off products for special news coverage. These interactive projects helped the team be nominated for a Pulitzer Prize for exceptional and innovative news coverage.

Education

BS in Journalism: Graphic Communications

Middle Tennessee State University 2004-2008

Hi, I’m Eric Shuff.

I have an extensive history of helping customers reach their goals by creating accessible, user-first experiences based in research, data, and general best practices.