Hi, I'm Eric Shuff.
I’m a product designer and front-end developer working to help clients achieve their goals through minimalist and user-centric methods.
I have an extensive history of helping customers achieve their goals by building accessible, user-centric products based in minimalist principles and best practices.
I’ve worked in a variety of roles with many organizations including Amazon, Ticketmaster, Nashville Predators, and The Tennessean. This experience spans a wide variety of skillsets: from product planning, design, management, and development to ad creation, Shopify customization, and branding consultation.
Skillset
- Product Design
- Product Management
- Design Systems and Libraries
- Information Architecture
- Front-End Development
Certifications
- Certified Scrum Alliance Product Owner
- AWS Cloud Practitioner
Work History
2016-present
Product Designer
Dozen Software / Mission Cloud
Work includes helping clients solve business problems through product discovery, visual design, and development; often as a lead of product planning and management.
Dozen Software was part of Mission Cloud from 2023-2024.
2010-present
Designer and Developer
Freelance
Freelance often takes on many different shapes – from design and development to apparel design to fundraise for non-profits. Always willing to take on new challenges.
2014-2016
Sr. Web and UX Designer
Rockhouse Partners
Main duties were planning, designing, and developing UX strategies across hundreds of event and venue websites connected to proprietary ticketing platforms.
2011-2014
UX Specialist
cj Advertising
Responsibilities included designing, developing, and monitoring client websites to achieve conversion goals using research and data to remove potential UX barriers.
2010-2011
Social Media Coordinator
Nashville Predators
The job included site design and development (within allowed NHL limitations); social media engagement and management; and event coordination.
2007-2010
Designer
The Tennessean
Started with print layout design, transitioned into an interactive designer role to better the site’s UX and create various one-off products for special news coverage.
Education
2004-2008
Middle Tennessee State University
BS in Journalism: Graphic Communications
You can download a PDF of my resume here.